Media Coaching

Media Coaching

Pitching to Investors

 

You Get 15 Seconds to Make Your Point!

 

 

Murky Brand Murky Speech Murkier Brand

If you’re delivering a keynote, presenting an M&A plan to the board, or launching a product on TV, you must articulate your main point clearly, succinctly, compellingly, and memorably in the first 15 seconds — or your audience will tune you out. This axiom is identical to the key tenet of branding.

 

 

 

Solicitor General Verrilli Blows SCOTUS Appearance
For ObamaCare Within 20 Seconds of Opening

 

 

Your Words Will Score Only When Audiences

  • React to them
  • Remember them
  • Repeat them.

 
This 15-second axiom is especially true in front of a worldwide audience of 6 million — and I should know: I have firsthand experience facing the toughest interviewer on all of TV, Fox News Channel’s Bill O’Reilly.
 

 

TV & My Branding Expertise

Many people wonder how my TV appearances relate to my branding expertise. Allow me to quote Tucker Carlson, Fox News contributor and proprietor of The Daily Caller: “TV requires you to figure out what you think and to state it clearly.” Exactly.

That’s why TV is my yardstick. When studying your Website, salespitch, or keynote speech, I imagine myself trying to articulate your value proposition (brand) on TV. If I don’t believe it will fly — grab the audience in 15 seconds — I’ll help you create one that will.
 

Be Unique or Be Ignored

Benefit from my media experience and expertise. Through my media coaching, I’ll help you score with your words — in the first 15 seconds. CLICK HERE to contact me.
 

Be Unique or Be Ignored™