CEOs: Stop Naming Stadiums

The Golden State Warriors, a championship NBA team in Oakland, California, are in a terrible slump. Steph Curry, the team’s point-guard superstar, just rejoined the roster after missing 11 games from a groin injury. Draymond Green, another star, is out with a...

Silicon Valley Has OCD

Blind to Folly Silicon Valley has OCD: obsessive cloud disorder. No jargon occupies the Silicon Valley lexicon more than cloud computing — except social media and mobile. Cloud has become an absolute obsession, and a ridiculous one at that. The danger with...

Cerebral Selling Doesn’t Sell

It always astounds me when people opine that branding is for consumer products and that industrial purchases are made with pure logic. Neither opinion is even close to accurate. So, why would anyone attempt a “cerebral” sale? Good question. But, it happens...
 

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